Website Design + E-Commerce
INDUSTRYAgriculture, Farm Production
PROJECT TYPEWebsite Design, E-Commerce
ABOUTJessica Haberman, co-operator of Storyteller Farm, was tired of trying to DIY the farm’s website. Jessica was spinning her wheels striving to design a new website. She was overworked and out of time — trying to balance raising four children, renovating the property, and all while caring for the active farm’s chickens, goats, and cows. Jessica knew there was a huge market for their delicious, farm-fresh products. She needed a way to reach people online and expand the family business beyond their local relatives and friends. Jessica reached out to Studio Anansi to design a professional, welcoming website that clearly conveyed their family’s story and explained the value of their farm products. She wanted the website to sell their beef while being simple to manage and easy to scale as the farm continues to grow.
RESULTWe designed a new WordPress website for Storyteller Farm with vintage vibes on a modern framework. The website is responsive and adapts to all screen sizes, so readers will appreciate learning about Jessica’s farm and family — no matter what device they use. We also created an online ordering system for customers to order pasture-raised beef, their main product. Because the site is built on WordPress, it’ll be straightforward to add future e-commerce features and new products down the line. Jessica also wanted the website to be visually interesting with interactive elements to engage visitors. We used videos and subtle animations to create interesting content layouts. Fading text and changing button sizes also keep the pages engaging without distracting from the site content. Finally, Jessica has an active blog schedule planned. She wanted to be able to easily add new photos and stories about the farm as the seasons change and her family grows. With our design, the custom blog will be easy for Jessica to manage and update herself for years to come.
OTHER SITE FEATURES
- Retro branding
- Nostalgia-inspiring fonts
- Easy contact forms
- Responsive design for smartphones
- Social media integrations
- Easily-managed blog features
- Online Terms and Policies to protect the farm
Ready for your own professional, elegant website?