A smartphone displaying a website strategy page next to a coffee cup, glasses, a notebook, and a laptop on a pale surface.

Case Study: Strategy-Driven WordPress Site with Vintage Vibes for Storyteller Farm

Case Studies, Design, SEO, Strategy, WordPress / Elliot Olson

Jessica Haberman, co-operator of Storyteller Farm, was tired of trying to DIY the farm’s website. Jessica was spinning her wheels designing a new website. She was overworked and out of time — trying to balance raising four children, renovating the property, and all while caring for the active farm’s chickens, goats, and cows. Jessica knew […]

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Woman with a puzzled or uncertain expression against a black background, photographed by studio anansi.

Negative SEO: What It Is and 3 Ways to Protect Yourself

SEO, Small Business, Squarespace, Web Security, WordPress / Elliot Olson

Your SEO game is strong. You’ve done the keyword research, image and text optimizations, and Google scans. After countless hours of meticulously optimizing your website, you’re confident that customers are finding your business online. Until one day, when website traffic plummets. Suddenly, you have close to zero organic traffic. Even customers searching for your specific

Negative SEO: What It Is and 3 Ways to Protect Yourself Read More »

A minimalist desk setup in studio anansi, portland oregon, with an open notebook, pen, and a cup of coffee on a white table.

Why WordPress? 5 Reasons You Should Use The World’s Most Popular CMS

SEO, Small Business, Strategy, WordPress / Elliot Olson

Your website is a centerpiece of your business. It’s what brings in customers and keeps them coming back for more. But how do you choose which platform to use? Over the years, I’ve tested many content management systems (CMS). I now choose to only build on WordPress. Here’s why I think WordPress is the best

Why WordPress? 5 Reasons You Should Use The World’s Most Popular CMS Read More »

An open blank notebook with a spiral binding on a white surface, next to a woven basket and a brown vase with dried plants, photographed by elliot olson at studio anansi in portland, oregon.

3 Reasons You Should Start a Blog in 2024

SEO, Small Business, Strategy / Elliot Olson

The online landscape is changing. The days of static websites are over, and blogs are increasingly common. If you’re thinking of starting a blog, you may worry that it’s too late. Weren’t blogs popular ten years ago? It’s true that blogs have been around for many years. However, the blogging trend isn’t slowing down — if

3 Reasons You Should Start a Blog in 2024 Read More »

A laptop open with a document on the screen, displaying elliot olson's latest website design project, alongside a notebook, pen, and earphones on a desk with a potted plant in the background.

5 Ways to Make Your Website More Accessible

Design, SEO, Small Business, Strategy / Elliot Olson

Discover how you can make your website more accessible. We cover 5 ways that you can improve your website to be more functional for all visitors.

5 Ways to Make Your Website More Accessible Read More »

A laptop, a notebook, a pair of glasses, and a mug on a desk in portland, oregon convey a setting for work or study.

Google Core Web Vitals: What to Know and How to Prepare

SEO, Small Business, Tech Tips, WordPress / Elliot Olson

Google is always looking for ways to improve the quality of search results. With the release of their new core web vitals update, Google is rolling out more changes for online searches. Let’s cover what this new update means for your website and how you can improve your Google rankings. What are Core Web

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Two individuals working on their website strategy at a wooden table with a cup of coffee and a small vase of dried plants between them, under the guidance of studio anansi's elliot olson.

How to Choose SEO Keywords: 6 Top Tools

SEO, Small Business, Squarespace, Strategy, Tech Tips, WordPress / Elliot Olson

Wondering how to choose SEO keywords? These free tools will help you attract new audiences. Grow your website traffic today.

How to Choose SEO Keywords: 6 Top Tools Read More »

Woman holding a camera to her eye, taking a photograph outdoors in portland, oregon.

Maximizing Impact with Your Website Photos

SEO, Small Business, Squarespace, Strategy, WordPress / Elliot Olson

Images provide so much more than just words. Photos are what make your story come alive. Consider this… People remember only 10% of information after three days. But adding a photo can improve recollection by 65%. Consumers are 60% more likely to consider or contact a business when they see an image appear in local

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Person holding a sticky note with "seo" written on it and an arrow pointing upwards, symbolizing search engine optimization improvement as part of a website strategy.

Complete Guide to Squarespace SEO — Search Engine Optimization

Design, SEO, Small Business, Squarespace / Elliot Olson

Ready to grow your Squarespace audience? Optimize your site with the latest Squarespace SEO tips.

Complete Guide to Squarespace SEO — Search Engine Optimization Read More »

Person with a smartphone in one hand and a cup of coffee in the other, with a tablet displaying elliot olson's travel booking website strategy for portland, oregon on the table.

What is Responsive Design and Why Does My Website Need It?

Design, SEO, Small Business, Squarespace, WordPress / Elliot Olson

Over 50% of all web traffic is mobile. If your website isn’t optimized for phones, you’re losing customers and sales.

What is Responsive Design and Why Does My Website Need It? Read More »

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Case Study: Strategy-Driven WordPress Site with Vintage Vibes for Storyteller Farm

Negative SEO: What It Is and 3 Ways to Protect Yourself

Why WordPress? 5 Reasons You Should Use The World’s Most Popular CMS

3 Reasons You Should Start a Blog in 2024

5 Ways to Make Your Website More Accessible

Google Core Web Vitals: What to Know and How to Prepare

How to Choose SEO Keywords: 6 Top Tools

Maximizing Impact with Your Website Photos

Complete Guide to Squarespace SEO — Search Engine Optimization

What is Responsive Design and Why Does My Website Need It?

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